Escorted tour operator, Newmarket Holidays, has launched a new content-led campaign to mark the unveiling of its 2023/24 programme. The new “Dream it. See it. Share it.” campaign will see Newmarket Holidays move away from COVID referencing to a more positive narrative in its marketing, reflecting the return of travel and encouraging results in the first half of the year.
Newmarket Holidays, the leading escorted tour operator, has reported its strongest operating month since the pandemic began. More than 320 travel tours, encompassing short-haul, long-haul and cruising, have departed so far in 2022, representing almost 7,000 customers to 37 countries.
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